Product or Service Keyword Focus

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Keyword Focus on Product or Service

Google

Think about who will use your products or services, then target them with keywords and phrases.

For example, if you know that people in the fabrication industry need sheet metal, add words like "semiconductor fabrication" and "semiconductor " to your keyword list.

5 Consideration when choosing keywords

1. Who needs your products or service
2. Look at your top 5 competitors
3. Create variations on your keywords
4. Avoid STOP keywords
5. Keyword suggestion tools